Joe Biden has certain benefits going into this election that Hillary Clinton did not have. He is associated more with Barack Obama and has more likeability with black Americans. He was also born in Scranton Pennsylvania, and has more appeal in the Midwest than Hillary did. Despite this, Biden will still likely lose the Election come November for two key reasons.
First- his gaffes and publicity problems. Moderates liked him during the Obama Administration and thought of him as the goofy but well-meaning uncle at the family gathering. He never was much in the spotlight so people only saw glimpses of him in the shadows so to speak. Now that he stands alone and has no one to hide behind, and presents himself publicly, people are starting to see how bad his habits and communication is. In his campaign so far, he has confused his sister for his wife, said he was running for Senate, and confused TVs for record players in response to a question about the legacy of slavery. Just one recent example of his ramblings is in response to a question about COVID-19 impacting the 2020 Election, in which he states, “We cannot let this, we’ve never allowed any crisis from the Civil War straight through to the pandemic of 17, all the way around, 16, we have never, never let our democracy sakes second fiddle, way they, we can both have a democracy and … correct the public health.” It does not help his image that if he became President he would be 78 years old upon entering the White House, by far the oldest ever inaugurated to a first term. Furthermore, he has a consistent habit of touching or even kissing females in a creepy manner which has earned much derision, and has also faced sexual assault allegations from the likes of Tara Reade.
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Secondly, he has far too much of a political history as an establishment politician. Joe Biden entered the Senate in 1972 and left it in 2009 to be Vice President, meaning he has been in politics for almost half a century. In that time he has taken and done many controversial things that alienate him on both the left and right wing. The Anita Hill Hearings and his handling of them and the stuff surrounding his involvement in Ukraine are just two of many examples. You don’t stay in office that long without getting dirty. In this era of anti-establishment politics, this does not appeal. In fact, not only does it irk Republicans, but even Bernie supporters: 15% said they would vote for Trump over Biden if Biden was the nominee (and more would abstain from voting in addition to that figure). People on both sides of the aisle have shown distaste for the status quo and desire for draining D.C. of corrupt establishment politicians.